How to attract/get more people to buy from your online store? - Page 3

cripperz

heya FF. no prob.. haha sorry din notice. I am new around here. Find that these forum have a good community

Baisimu

yeah i agree. i've learnt a lot about online business! I'd appreciate it if you guys can take a look at mine as well and comment, coz the suggestions made here are really useful. thanks!

FF Fashion

Here's my feedback....


- Easy navigation. Nice one. I like it that I can move around your blog easily by simply clicking on any one of the 6 catogories pic.
- Selected earring & pendant designs are truly unique, and for these unique pieces, their prices are reasonable considering they are yours truly designs.
- Naming your product and explaining to your potential customers the meaning behind the name does add a special meaning to it. Eg Garden of Hearts earring. Keep it up.
- Clear order info.
- Good idea to bring customers away from your home page where the "affiliates & ads" link sits.

and next,


- Designs for bracelets, bagcharms & hp charms can be further improved. $4 for a wooden pegs hp charms seems a bit high though.
- If pics can be bigger & clearer that will be better.

And like you mentioned in another post, market is quite saturated and there are so many online sellers, it's going to be difficult to earn a living out of online business. But hey, as long as there's still a passion in creating beautiful accesssories, keep the flame burning, you never know what will happen tomorrow. To be successful, you not only need capital & creativity but also lots of passion, determination and perseverance.

ny1768

I am a newbie here. I am revamping my website now and the feedbacks and suggestions here sure help.

Thanks a heap.

Baisimu

that's really encouraging! thank you so much yeah i agree with you about the passion part. making these little things are a joy in itself already.

Baisimu

would love to share suggestions as well but, how do I get to your site?

thebreadprincess

Hi guys, thx so much for sharing your experiences.. i'm thinking of starting an online biz, n this thread has given me so much insight into this biz.. hope i'll be able to share my experience with all of you soon!

ny1768

I am still revamping the site. Once I am done I will post it here for all to comments and suggest.

QiCheng

Hi,

Thought I'd add to the great comments FF Fashion mentioned in this thread.

Since there's lots of areas to talk about for both Tarandip and Baisimu, I've chosen the common aspect of Color that applies to both.


Colors that sell

One important aspect of online marketing and selling that is often neglected - is the use of color. Meanings are attached to colors in the same way meanings are attached to words. In fact, colors have a bigger effect than words because it is processed by your brain immediately.

To find out if your current color scheme matches the effect you want your website to have on visitors, it's good to ask yourself a few questions.


Who is your customer?

It's such a simple question, but really, few people get this right. It's usually "Oh, anyone who visits my website, I guess...".

Be specific.

Examples:

1. Young ladies who are still studying - from Upper secondary to Tertiary level.
2. Working adults who like reading fashion magazines.
3. People who love to bargain for the best deals.

What do they like?

Group 1 might like watching anime, korean dramas, or whatever. So the choice of colors for them might be either bright and energetic, or calm and soothing.

Group 2 might love things to be nice and sleek - black/white/gray color schemes might appeal to them. However, they might not want to buy cheap products. So selling stuff at $5 on a sleek looking website is inconsistent.



What mood do you want to convey to them?
Write down about 10 words that describe how you want people to feel when they visit your site. (e.g. "excited", "comfortable")

Choose 2-3 that are the most important to them. Don't choose what you like, because you're not the one buying.

Check out ALL the colors that you're currently using on your website using this website: The Meaning of Colors

Mmm... Hopefully your existing scheme matches your top 3 moods. If not, it's time to re-color


Read about it
The Meaning of Colors
4 Simple Steps to Coloring your WWWorld!
Colors for Marketing


Specifics:

Tarandip & Baisimu
Both are greats look for a blog or entertainment website, but the effect might might work to your disadvantage.

Check out your website versus, let's say... Amazon.com. It's almost like choosing between 2 paths in a forest. A dark, scary path or a brightly lit path with birds chirping.

No reward for guessing which is more conducive for people to part with their money.

Baisimu

Hi Qicheng, what you said make sense, but can you elaborate more about the colour? like what's wrong with the colour of my site tt will make it work to my disadvantage? thanks for your advice!