Poor Sales @ Vivocity!!!

drugal

it must be the economic downturn. even those big shopping malls are affected, dun even say about your small business.

pinkocean

Yes, I believe that's the main reason, especially in vivo where by the crowd belong to those that are easily affected by the economy esp, young adults, young parent with kids...For me those big brands put me off in the current situation i rather shop elsewhere more pocket friendly. We usually go there for food than shopping.

But still, if your product is unique, or catch the vivo's crowd, still can be done


kambatae!

KittyMi

Maybe all the Vivo pushcart vendors can do a joint promo? Put resources together and print leaflets for distribution to shoppers. Can be A4 or DL size with 1 fold, divide the space into small little discount coupons, 1 coupon feature 1 promo from each vendor.

Or Lucky Dip? Each vendor sponsors a gift for the lucjy dip pool. When shoppers spend a certain amt., e.g $80 combined purchase from different vendor, they get a chance at the Lucky Dip.

KittyMi

Here's another inexpensive marketing idea vendors at Vivo can try. Get a video cam and do a short clip on each of the pushcart vendor. Get a shot of the pushcart, the vendor say something interesting about their products. Key idea is to make the clip funny and interesting. Which I believe is what pushcart vendors at Vivo are all about.... young entrepreneurs following their dreams

Then what do you do with the video clip? hehehehe UPLOAD onto YouTube! And see it viewed and get forwarded to everybody!

KittyMi

Oh yah, if you guys are planning to target the Xmas crowd, get the vendors to sing Xmas songs. That would be sooooooo cute

mejaflora

how about going online as well? its quite a low cost way of doing business. All you have to do is invest on a good host and a good shopping cart. Marketing you can do yourself on line for either free or very very little cost. and best of all, you can expand your customer base to international customers. Shipping abroad is quite cheap with Singpost. Of course I charge my int'l customers shipping fee but not much.

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Ida Gul
TheArtofStitch

EarthlyScents

Hmm, are you referring to my business or to skythelimit? Certain things sell well online but not all. Example: if you sell hand-made jewellery, it's very possible to generate sales as these things are visual (i.e. one of a kind and all people need is pictures of the items). But in the case of aromatherapy products, it's both visual and actual. Actual meaning the products have to be felt. You won't buy a certain scent that you're not sure if you like the aroma, right? Unless you've ever used the products before, you won't wanna risk buying with uncertainty.

As for shipping overseas, one must learn to earn for doing so. Some online sellers I've come across actually earn a small amount from charging shippment on top of the actual products sold.


skythelimit, calculate your risks before you start your business. All the best.