Why Do Some Retail Shop Make It More then 1 Year and Some Don't?
 

What makes a Retail shop successful and survive for more then 1 year? I've seen many shop open and close over the past few months and some have only been open for less then 2 months.

What do customers see in a shop? What do we as entrepreneurs and biz owners think customers want in a shop and how to make it more then 1 year?