How to Approach Retailers?
 

Hi,
I'm a distributor of a children product looking to push into retail stores. Any one with experience on how to approach them and what's the usual profit margin they will request.

Any advice is welcome and much appreciated.

TIA

Re: How to Approach Retailers?
 

uhm, not sure how you sell, but our coy usually sell them a price direct and let them go set themself..

Re: How to Approach Retailers?
 

Thank you for your reply. Do you give them a RRP then? If they set the selling price themselves, won't that result in a price war between your stockist? I mean I'm sure some of them will set at a minimum selling price to get more sales? That in return spoils your product's mkt, no?

Re: How to Approach Retailers?
 

usually we do tell them roughly how much to sell, but as different places price things differently, we can't really do much. I.e. shopping centers usually sell higher than heartland..